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This program is made possible through the generous sponsorship of the Hyatt and Cici Brown Chair at the College of Liberal Arts and Sciences.

The study of capitalism is an evolving field, examining how economic systems shape societies across history. At the University of Florida, the Inquire Capitalism program, sponsored by the Hyatt and Cici Brown Chair, supports students, researchers, and the public by providing resources and fostering scholarship in this dynamic field.

The program’s ongoing initiatives include three current flagship projects: research into the business history of Gainesville; developing a comprehensive catalog of business archives; and a book on the global history of café con leche.

Flagship Projects

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Documents Gainesville’s business history from the late 19th to mid-20th century through archival research, oral histories, and public storytelling.

GNV Business History Program
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A free, searchable database that helps researchers locate and connect corporate archives across the United States.

Digital Business History
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Brings together interdisciplinary scholars to study the global histories of influential commodities and practices, exploring their economic, cultural, and political impact.

Local Icons, Global Connections

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